BULL'S EYE INVESTING
Targeting Real Returns in a Smoke and Mirrors Market
Purchase Book
Order Bull's Eye Investing Today
Get a Special Autographed Copy
Just in time for Christmas!
Amazon (30% discount)
Barnes and Noble
Bulk Purchase (25+)
[PDF order form]
 
John's Websites
AccreditedInvestor.ws
JohnMauldin.com
FrontLineThoughts
 
Main Menu
Home
Book Excerpts
Gold Appendix
Reviews
Who is John?
Contact John
 
Newsletter SignUp
Get John's latest
e-letter delivered to
your inbox.

"The Most Important Investment
Book of 2004"

"This book is simply the best - probably the most enlightening investment book of the past 40 or so years. Mauldin has done an extraordinary amount of research. He pulls off the wraps on the world of investments that the savvy use, but are unknown to the average mortal... [I have] found no one who is more solidly grounded in how financial investments really work."

--Keith Murphy, private investor, on Amazon.com

"In a world where the right investment information is the key to success, Bull's Eye Investing is one book that should be close to every investor's desk."

--Bill Bonner, author of the New York Times #1 business bestseller, Financial Reckoning Day

Dear friend,

Investing is essentially an information war. The right knowledge precisely targeted is your best weapon in the battle to grow your assets.

Get Bull's Eye Investing at over 30% off!
"Serious Summer Reading"
--New York Times

In Bull's Eye Investing: Targeting Real Returns in a Smoke and Mirrors Market, John Mauldin gives you the right information--he arms you to the teeth - and then tells you how to use it. The book may be the closest thing to a "User's Guide for Investments" ever written. John spells out the most powerful case I've heard for where the markets are heading...and how you can get there first.

This book is easily the most important investment book of 2004...but you don't have to just take my word for it, as the book is getting rave, over-the-top reviews from all over the world... As I give you a taste of the book, you can read what some of the famous, most savvy investment writers in the world, as well as investors just like you, are saying.

"John Mauldin's widely heralded new book, Bull's Eye Investing, is a breath of fresh air and a treasure trove of market insights and information. When you think you've read 'em all, my suggestion is that you turn to this book. Simply put, Bull's Eye Investing provides information and perspective that you will not find anywhere else."

-- Richard Russell, publisher of Dow Theory Letters

"Finally, an easy-to-read but very comprehensive study on investments in a world where, sadly, common sense is no longer so common."

-- Marc Faber, editor of the Gloom, Boom & Doom Report

"I have read well over a hundred investment books. This is clearly one of the very best and is an absolute must read. It should be a must read for every politician holding public office."

-- R.A.G., Kentucky (posted on amazon.com)

The New York Times agrees, putting the book into their very short suggested summer reading list. Writing in the Sunday Money Business section, they said: "For a serious summer book, we turn to Bull's Eye Investing..."

So what is it about Bull's Eye Investing that has driven so many people - myself included - to recommend it to everyone they know? For fathers to buy a copy for all their children and brokers to order dozens to give to their best clients?

You can get Bull's Eye Investing at a discount of more than 30% when you order today from Amazon.com at
http://www.Amazon.com/Bullseye

The game has changed on Wall Street in a very big way. The "rule book" that has guided investors since the end of World War II - right up through the 1990s - has been tossed on top of the garbage bin of history. If you continue to invest by those "old rules"...you're taking a knife to a gun fight. You are going to lose.

The markets of today - and the forces that drive them - are now very different. In order to reach your investment goals in today's world, you must adjust your investment strategy to reflect the new economic realities.

But which strategies will work best? What kind of adjustments should you make right away? And what "secrets" are being used by Wall Street to fool thousands of investors into buying overvalued products each and every day?

In Bull's Eye Investing, John tells you precisely where the markets are heading in the immediate future...and why. More importantly, he also spells out exactly what steps YOU need to take to be successful in this new reality.

"More wisdom per page than
any reader has the right to ask for"

Some of the most widely recognized - and highly respected - investment minds in the business have lavished Mauldin's new book with praise...

"This book has more wisdom per page than any reader has the right to ask for. John Mauldin knows the score and tells the reader how to join him in keeping count."

-- Peter L. Bernstein, author of the bestseller Against the Gods

"Bull's Eye Investing is a lucidly written, lambently cautionary, edifying, and diverting must-read guide to the ways and means of hitting the gyrating target of a 'Muddle Through Economy.'"

"Mauldin is the Ben Graham of the new millennium, but unlike Graham, he combines investment savvy with a sense of humor and a gift of style."

-- George Gilder, author of Wealth and Poverty and the editor of the Gilder Technology Report

"This book is lucid, cogent, and useful. Overall, it provides an excellent guide to better investing habits and an effective antidote to standard Wall Street bromides."

-- Robert R. Prechter Jr., author of Conquer the Crash

"Bull's Eye Investing is a scintillating tour of the art and science of long-range forecasting. With his eye fixed as it should be on the great sweep of history, John throws a much-needed splash of realism onto the wishful thinking of recent years."

-- Neil Howe, Partner, LifeCourse Associates coauthor of Generations and The Fourth Turning

[This is] the best book I've read in the last five years!
"Rarely does a book on the topic of investing and the economy qualify as 'can't put it down' material, but this one does - I finished it in a short weekend... Mauldin makes a compelling case for caution as a small investor, but also identifies strategies and analytical approaches that provide the reader with a path forward even in what he calls the 'Muddle Through Economy.' In the end, Mauldin's concise recipe for moving forward as an investor is nothing less than gourmet fare."
 
-- Mark Lemmons, Arvada, CO (posted on amazon.com)

But investment professionals are not the only ones speaking highly of Bull's Eye Investing. Here is a brief sampling of some independent reviews written about John Mauldin's new book...

"Bulls Eye Investing is an extremely important book...All in all, this work and its writing is brilliant, and revolutionary...Before listening to another word from a broker or believing in any of Wall Street's Smoke and Mirror malarkey, READ THIS BOOK."

-- Gerald Palmer of Maui (posted on amazon.com)

"Bull's Eye Investing" is a remarkable achievement, as there is an incredible amount of information in your book from a number of different sources that clearly required much thought and digestion. It has been a pleasure to buy copies for offspring and friends."

-- Dr. Humphrey Lloyd, author, Trading S&P Futures and Options: A Survival Manual

As I mentioned before, we are now clearly in a financial environment that is fundamentally different than the one we operated in as recently as a few years ago.

"Buy this book, and put in the time to fully understand it, and the reward will be many times the price of the book."
 
-- A.R., Michigan (posted on amazon.com)

But in spite of this - and in spite of outrageous stock market valuations and interest rates at an all-time low - Wall Street and the mutual fund industry would have us believe that NOW is the time to buy stocks.

Of course, as Mauldin points out so eloquently in Bull's Eye Investing, Wall Street wants you to believe that because they make an enormous amount of money when investors buy stocks.

What makes Bull's Eye Investing such a great book is the way John cuts through the "noise" from Wall Street and presents a clear, convincing argument as to where the markets are headed...and what you need to do in order to both survive and prosper in the years ahead.

Mauldin's book will show you - more clearly than any other investment book ever has - just how "absolute return" vehicles - such as value-oriented stocks, hedge funds and the right bonds bonds - plus which investments are spring-loaded for growth - can help you both control risk and carefully grow your investments over the next six years.

Bull's Eye Investing will show you...

  • Six major - and very different - ways to look at the stock market...which one makes the most sense right now?
  • The "secrets" Wall Street uses every day in order to trick investors into buying overvalued products...
  • How to find value and control risk...while working with trends rather than against them...
  • What history teaches us about the potential for stock market returns over the rest of this decade...
    "Must-read guide to the ways and means of hitting the gyrating target of the 'Muddle Through Economy'"
     
    -- George Gilder


    "One book that should be close to every investor's desk"
     
    -- Bill Bonner
  • Two of Wall Street's favorite sales tools...and why you should run the other way when they are used in any sales presentation...
  • Common mistakes investors make...and how you can easily avoid them...
  • Why today's hot fund is likely to be tomorrow's loser...and what types of funds you should be looking for in this market...
  • Why the "little guy" has a distinct advantage over larger institutions in funds in today's market...

Simply put, Bull's Eye Investing helps you think outside of the Wall Street box and focus on finding value and controlling risk. This book will reveal the "myth" of relative returns and show you why you must instead focus on absolute returns.

"Mauldin dances and weaves through a mountain of fascinating research, taking us on a well-argued tour of the past and giving us a spellbinding preview of the future. He then lays out in clearly documented detail where the investment opportunities and pitfalls of the next decade will be. In a world where the right investment information is the key to success, Bull's Eye Investing is one book that should be close to every investor's desk."

-- Bill Bonner, author of the New York Times #1 business bestseller, Financial Reckoning Day

Order Bull's Eye Investing today and
save over 30%!

I'd like to conclude by saying that John Mauldin's Bull's Eye Investing is such an important investment roadmap for the next six years that I strongly urge anyone who is a serious investor to read it as soon as possible.

John Mauldin is simply one of the brightest investment minds in the business. His gifting is unique. He can take the complex and make it simple. He can read 200 articles, review books and letters a week and figure out what's important. And in Bull's Eye Investing, he has distilled the best of his thinking to give you the information you need to make in order to be successful.

This book is filled with in-depth insight and comprehensive research...yet it's all presented in a simple, easy-to-understand manner that helps you understand just how dangerous yesterday's investment strategies are - and what investments you should consider in order to stay ahead of the game.

Please take a moment to follow the link below and order your copy of John Mauldin's Bull's Eye Investing: Targeting Real Returns in a Smoke and Mirrors Market right away. I assure you this will be the most important investment book you'll read all year.

Sincerely,

Mike Casson
Publisher, InvestorsInsight

P.S. The special 32% discount available through Amazon.com is a limited time offer. Please take a moment to take advantage of this generous discount...and get your copy of 2004's most important investment book right away!

Order your copy of Bull's Eye Investing today at www.Amazon.com/bullseye

P.S.S. If you're still not convinced that you should make a modest $16.97 (after the 32% discount) investment for what many consider to be the best investment book written this year, full of the information you need to arm yourself for the investment wars of the future, then I urge you to read John's introduction to Bull's Eye Investing.

 

© 2004 John Mauldin